One of the biggest reasons church’s don’t follow-up with visitors is simply because they are already busy and overwhelmed. Follow-up is just one more thing to do and often it gets shoved to the back burner for more urgent tasks. What most pastors and leaders forget is that effective follow-up may ultimately be one of the most mission-critical things you do besides the Sunday morning experience. Your passion to see lives transformed means you should be committed to finding ways to encourage people who need what you have (Christ’s Transforming Love) to return again and again until they have received it.
The focus of your follow-up communications should stay solely on serving your guest. What can you give to them to help them in this season of their life? You know they may be interested in your church, so GIVE them information they are interested in receiving about your church, with no strings attached. Ask them about their experience on Sunday and if they have any questions about anything.
If you are exploring better ways to reach your community, our program is a great way to get introduced to available options.